3rd Grade Reading Success Matters

The Campaign for Grade-Level Reading The Campaign for Grade-Level Reading

The Re(a)d Zone: A Bay Area Early Literacy Initiative

The Re(a)d Zone: A Bay Area Early Literacy Initiative

The Super Bowl is known as one of the sporting world’s biggest spectacles. The next Super Bowl also will be known for something else – its commitment to helping San Francisco Bay Area children achieve reading proficiency by third grade.

San Francisco will be hosting the 50th edition of the Super Bowl in early 2016 and the Host Committee has created the 50 Fund as its legacy fund. The Campaign for Grade-Level Reading is excited because the 50 Fund has established The Re(a)d Zone as its signature initiative, providing more than 50,000 low-income children in the Bay Area with high-quality literacy programs through 2015 and the summer of 2016.

Join the #GetInTheReadZone challenge on Twitter and Instagram! Share a photo of a book you’ll read to a child this summer to combat summer slide, and challenge someone else to do the same! To learn more, visit TheReadZone.org.